At the end of October the CIPR held their annual National Conference at the British library. It featured a diverse selection of speakers across a wide variety industries and roles within communications. The day started with a fascinating picture of big corporate communications problem solving with Matt Peacock from Vodafone. Wise-before-his -years, Matt painted a… [Read More]
Media Measurement Made Simple (not)
Earlier this week the CIPR Marcomms Group hosted an evening discussion on measurement as part of AMEC’s Measurement Month. The event at the CIPR in London hosted 4 speakers, being: Richard Bagnall, AMEC Chairman and Chief Executive Officer, PRIME Research (UK) Giles Peddy, Group Managing Director, Lewis, Jerry Ward, Managing Director, Press Data Stuart Bruce… [Read More]
Don’t be afraid of PR’s brave new world
Since I have become involved with the CIPRs Marcomms group I have managed to dodge getting too closely involved in organising an event. The group has its AGM at the start of the year and decided to host it at the CIPR in London. At last years event they also had a couple of speakers to… [Read More]
Measure Camp – compulsory for anyone serious about analytics?
A few years back I was an advocate of a PR/measurement combine called Measurement Camp. This was in no way connected with Measure Camp. It proved a useful talking shop for PR to understand more about social media metrics. Maybe it was too early, but it seemed to miss out on the business end of… [Read More]
Updating a web presence
Being a partner at Media Evaluation Research I get to put together the website. Over the past couple of years this has evolved from a fairly basic Dreamweaver ‘1.1’, adapted by my wife, who did an OU course in HTML. A subsequent version was prepped by a graphic design friend, who was getting into web… [Read More]