Listening to the news this morning it quickly became clear it was not going to be a good day for Ofgem – the governments watchdog for the UK energy market. They has announced that the energy firms were making about £125 a year from customers, instead of the more normal £15 per person. Aside from… [Read More]
Assessing the measurers
Over a period of 6 weeks my intention was to use of as many online/social media monitoring tools as I could; aiming to understand their strengths, drawbacks and pricing options. I will deal with this latter issue in a follow-up post. The organisations tested included Brandwatch, JamIQ, Lithium, Trackur, UberVU. Obviously this list in not… [Read More]