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Jul 09 2015

Winning PR Awards – some simple tips

I have just completed judging 50 PR awards entries. My main reflection is on the measurement and justification elements.Some categories had over ten entries for them. The entries composed an outline of the campaign and its achievements (in under 1000 words). They also often included a file of achieved media clips.This is my main takeaways… [Read More]

Written by Michael Blowers · Categorized: PR Awards · Tagged: PR awards, PR Objectives, SMART objectives, winning PR awards

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Media analyst with a half an eye on what's coming down the road. Often caught out but always fascinated by the possibilities. Read More…

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