Turn media insight into action

  • Home
  • Expertise
  • About
  • Pricing
  • Blog
  • Contact

Oct 20 2015

Digibury Weekender – Digital remapped

The second Digibury Weekender took place last Saturday (17th). The good people at Deeson know that weekends are precious. So they make the Weekender something worthwhile! Big credit to Simon Wakeman (@simonwakeman) and Tim Deeson (@timdeeson). They came up with some genuine thought provoking presentations. The morning kicked off with Simon Hughes (@simonjchughes) and Rachel… [Read More]

Written by Michael Blowers · Categorized: Events, Future PR/Comms · Tagged: Digibury Weekender, Future Comms, PR future

Jun 23 2015

PESO: a model, a checklist or a call to learn advertising skills?

PESO (or paid, earned, shared and owned) has been around for a few years, originally created Gini Dietrich, it has been growing in profile.  Last week I was watching the Twitter and Periscope feeds from the Future Comms 2015 event where there was a panel discussion on PESO and someone (Danny Whatmough, I think) said that… [Read More]

Written by Michael Blowers · Categorized: PESO model, Social media listening · Tagged: Google Analytics, paid earned shared owned, PESO, PR future

Updates by Email

Please complete this form to sign-up to receive my blog posts by email. You can unsubscribe at any time and your email address will not be used for any other purpose.

About

Media analyst with a half an eye on what's coming down the road. Often caught out but always fascinated by the possibilities. Read More…

  • Email
  • Facebook
  • Google+
  • LinkedIn
  • Twitter
  • YouTube

Recent Tweets

Tweets by @michaelblowers

Tweets by @MediaEvaluatio1

Categories

  • #PRstack
  • AMEC
  • CIPR
  • Events
  • Future PR/Comms
  • Google Analytics
  • Google Cloud Natural Language
  • Influencer metrics
  • Integrated Evaluation Framework
  • Lead generation
  • Media Analysis
  • Media Evaluation
  • Media Research
  • PESO model
  • PR Awards
  • PR Evaluation
  • PR Measurement
  • PR Tools
  • Public Relations
  • Sentiment measurement
  • SMART Objectives
  • Social media listening
  • Uncategorized

Archives

  • Home
  • Blog
  • Expertise
  • About
  • Pricing
  • Awards
  • In-house
  • PR Agencies
  • Contact
  • Cookies, etc

Copyright © 2022 · Altitude Pro Theme on Genesis Framework · WordPress · Log in

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Read More
Privacy & Cookies Policy
Necessary
Always Enabled